An Introduction to Keystone Light In the late 1990s, Molson Coors Beverage Company introduced a new advertising campaign that left an indelible mark on the beer industry. The “Bitter Beer Face” campaign, associated specifically with Keystone Light, aimed to showcase the bold flavors of the beer while discouraging the unpleasant taste of bitter hops. In […]
“Cringy” social media content refers to posts or interactions on social media platforms that are perceived as awkward, embarrassing, or uncomfortable by others. The term is highly subjective, but there are some collectively cringy moments, and some things content creators should take into mind when they start creating content. Cringy content often involves attempts at […]
It’s 2024 and if you’re in the business of getting attention for your brand, TikTok is still around and only gaining momentum. Is TikTok right for your brand? Maybe, maybe not. You don’t have to dominate every platform, but for most businesses and brands, a solid content plan for 2-3 platforms will produce tangible results. […]
It’s 2020, and the world is on time out, and creativity is at an all-time high. People are working out with water jugs and sacks of potatoes. Social media is filled with death tolls, conspiracy theories, and everyone arguing about politics, masks, and how much they hate everyone else who thinks differently than they do. […]
Just go. Social Media has become the most powerful tool for personal branding, business promotion, and community engagement. Whether you’re an aspiring influencer, a small business owner, or someone looking to share their passion with the world, creating compelling social media content is a critical component of any brand strategy. If you’re ready to jump […]
The Fear Hurdle When it comes to creating content on social media, one of the biggest hurdles many newbie creators face is the fear of judgment. Judgment is the killer of dreams, a thief of joy, and a destroyer of worlds. The thought of putting yourself out there for others to see and potentially criticize […]
Navigating the Different Aspects of Marketing In the ever-evolving landscape of business, marketing stands as a dynamic force, weaving its way through diverse channels and strategies to create impactful connections between products or services and their target audience. Let’s delve into the various aspects of marketing that collectively contribute to a comprehensive and effective approach. […]